[ Sales Productivity ]

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Full-Day | On-Site

Ten Traits of High-Performing Media Sellers: What makes a high-performer? What benchmarks should you hold yourself to, or use to manage your current team? The 10 Characteristics of High-Performing Sales People will look at the best-practice traits and skills of high performers in the media landscape. You will leave the session with a very clear perspective on the skills and traits that you as a rep, or your team must possess to create lasting success in the new normal of multi-platform media sales.

Session Elements:

  • The 10 High-Performing Traits
  • Where You Rate Yourself on Each Trait
  • An Opportunity to Have Your Manager Rate Your Traits
  • Building a Plan to Develop High-Value Traits
  • Working with Management to Execute Your Plan
  • Sharing Your Plan with the Team for Peer and Management Review


  • You will learn which traits matter most in today’s selling environment
  • You will know where you stand
  • You will have a plan in writing to improve your skill set portfolio
  • You will improve your value to your client and your company
  • You will be differentiated from all your competitors!


Kennen Williams | President, Noll & Associates

Kennen Williams has been the President of Noll & Associates since 1992. He has a Bachelor of Science Degree in Business Administration with a concentration in Marketing. Kennen travels throughout the U.S. and Canada working with leading media companies, sports brands and individuals in improving sales performance. Through LDP and Craft systems, Noll & Associates has tested more than 500 media sellers and managers. With LDP, Noll has developed a list of high performing success traits and tested against those traits for validation.